Our main idea was to allow Humana’s stakeholders to visit the new plant, from anywhere in the world. But the cool factor of 360 images and video was not enough to convey their message, so we deployed a non-linear storytelling format that allowed them to choose their own path and specific interests in the future of the company. Defining unique interactions, story modules, and educative content and enabling deep exploration for different audiences.

Part of making this available for all of Humana’s stakeholders was making the experiences flexible enough for everybody to consume, even if you are uncomfortable with VR experiences. Using the power of Unity, we set out to create a cross-platform application, reutilizing most our our code systems to create not only a VR app, but an iPad application that accomplished the exact